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Valamar is Croatia's leading hospitality company

Valamar is one of Europe's sustainability leaders

Valamar ESG goals by 2026Decarbonisation

Valamar ESG goals by 2026EUR 50 million invested in ESG

Valamar ESG goals by 2026Developing our destinations & communities

Valamar ESG goals by 2026Growing local food & protecting the Adriatic Sea

Valamar ESG goals by 2026Top employer in tourism

Our news

ESG Highlights 2023

 

Ecovadis ESG rating. Awarded with a silver medal

Environment

We've become participants in the SBTi (Science Based Targets) initiative

Social

"Roof over the head" accommodation project for employees

Environment

Measurement of Scope 3 emissions.

 

We've actively embraced the UN Global Compact initiative.

Social

Valamar (Valfresco) ensures delightful school lunches for kids in Labin

Social

Equipping the Žbandaj kindergarten and providing space for ''Radost'' Poreč kindergarten. Caring for the little members of the community.

Social

Riviera art colony. Cultural contribution to the community

Social

Participation in the Croatian Tourist Card.

Social

1000 Days on the Adriatic and the DND Poreč summer camp – summer projects for the youngest

Environment

Valamar has become a part of the virtual power plant KOER

Environment

100% of electric energy from renewable sources

Environment

FINANCIAL TIMES EUROPEAN CLIMATE LEADER (top 30 companies)

Governance

28 hotels hold the Travelife certificate 6 camps hold the EU ECOLABEL certificate

Social

83% domestic employees

Governance

100% of properties ISO 14001 and ISO 50001 certified

Environment

GREEN PRIX national award for impact on local community

Governance

16 beaches with blue flag certificate

Environment

9000 trees planted throught the donations from Valamar guests

Social

350 tons less bio-waste achieved through composting

Sustainability report 2023

ESG Strategy

Valamar Sustainability strategy is part of  new sustainable development strategy, it relies on 6 strategic initiatives to reach 2026 targets and position Valamar as sustainability leader among European hospitality companies. It engages our entire value chain – from our suppliers, employees and operations to our guests and destinations. We are committed to the sustainable use of natural resources and to making a positive impact on society and our destinations.

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ESG Strategy

Environment

In order to preserve the natural beauty and the environment where we work and live, we are on a path to decarbonisation. We are continuously improving energy efficiency and circular economy, using renewable energy, and caring for biodiversity. We give special attention to the protection of the Adriatic Sea and engagement with our local food suppliers.

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Environment

Social

We actively support the sustainable development of our destinations, our community and society as a whole. We make sure to invest in tourism infrastucture open to all, local culture and sports. We create good places to work and live and we empower our employees.

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Social

Governance

In Valamar, we stand for ethical, transparent, and professional leadership and operations on all levels. We value and adhere to international and national ESG standards. We give investors peace of mind when  investing in our company.

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Governance

"As a tourism company, it is important for Valamar to grow and develop in a way that creates value for stakeholders and makes a positive impact on the environment and society, based on key sustainability principles and sound governance."

Željko Kukurin

"As a tourism company, it is important for Valamar to grow and develop in a way that creates value for stakeholders and makes a positive impact on the environment and society, based on key sustainability principles and sound governance."

Željko Kukurin Željko Kukurin President and Chief Executive Officer